Habitat
Designed by Klopper & Davis Architects, Habitat brings eight architecturally considered townhomes and a fresh perspective to Nedlands. Sculptural forms and warm materials create a distinctive presence within the leafy streetscape, while light-filled interiors and a seamless connection to the outdoors make each home feel both refined and welcoming. Thoughtfully designed for modern living, Habitat offers a rare sense of ease in one of Perth’s most sought-after suburbs.
Brand Identity
Naming, Logo, Colour Palette, Copywriting
Print Collateral
Brochure, Flyers, Floorplans, Finishes Display, Signage, Press Advertising
Marketing & Media Strategy
Social Media
Sales Strategy
PR & Event Management
THE PROJECT
Habitat speaks to the idea of belonging, a place that feels distinctly your own and offers a true sense of home. Reflecting the contemporary, architecturally led residences, DUET created a vibrant, on-trend identity designed to stand apart in the market. Earthy terracotta paired with soft butter yellow gives the brand its warm and optimistic energy, balancing bold modern design with an inviting sense of comfort.
Following the project’s launch, DUET continued to guide the design and strategy of all marketing collateral and promotion, ensuring every touchpoint remained cohesive, distinctive and reflective of the homes themselves.
DUET worked closely with the developer and Klopper & Davis Architects to shape Habitat’s floorplans, finishes and market positioning around buyer demand. Launched and sold entirely off the plan, a tailored, buyer-led sales strategy clearly communicated the project’s design and lifestyle appeal. This successfully positioned the eight townhomes as a premium boutique offering and achieved a complete sell-out within six months.
