At the outset, our primary focus was to establish a strong go-to-market strategy designed not just to capture attention, but to establish an unparalleled presence for the project. Our method was a well-defined, four-phase marketing launch, integrating digital and print advertising coupled with launch events. 

Our ongoing management of the project's marketing was expansive: from traditional print mediums to the digital domain, social media content creation and community engagement, public relations and event management. Harnessing these diverse channels, we curated marketing campaigns throughout the project that connected with our target audience, driving valuable leads to our sales team.

Situated opposite Nedlands’ Peace Memorial Rose Gardens, The Gardens is a collection of luxury apartments and penthouses. As the sole sales agency from the project’s conception through to completion and settlement, DUET helped shape the development around buyer expectations and delivered an integrated sales and marketing campaign featuring premium events, targeted promotions and a bespoke display suite experience. This comprehensive approach resulted in 90% of residences selling prior to settlement.